The app for people who love to live
Tired of not having
plans?
Coordinate with a tap. Show up, and live your life with friends.
App screenshot. Example account.
The group chat
Two hours. Nobody decides. The night stalls.
Sway
Tonight
together.
Tap once when you get there. Then put the phone away and live the night.
Nobody should have to open three group chats to find out where their friends went.
What you keep
Show up enough and
the place knows your name.
Four years go fast and almost none of it gets written down. Sway keeps the part that mattered: where you went, who you went with, and how long you have been going there.
Your Sway Card
Check-ins, weeks running, parties. One card, and it is yours — not a profile assembled for other people to scroll.
Places that know you
Fourteen visits to Gully's is not a line in a register. It is a place where you count as a regular, and the app says so.
Streaks worth keeping
Not a login streak. Weeks you actually went out, with people who were actually there.
App screenshot. Example account.
One graph, not one venue
Every check-in makes the map sharper.
Friends connect to venues. Venues connect to campuses. Campuses connect to each other through the people who move between them. Endicott is where it starts this fall. Everything else is where this goes next.
Illustration. The people and venues here are made up.
On iPhone
Sway is an app.
It lands on iPhone first.
Endicott first, App Store next. Sway is with Apple for review right now — put your name down and the download link is the first thing you get from us.
App screenshot. Example account.
Get in
School email, real name. You start in Ghost — nobody sees you until you pick who does.
Add your circle
The five or six people you actually go out with. Not a follower count.
Tap where you're headed
One tap. Your circle sees it, and the night stops dying in the group chat.
For venues
Know how many
actually come back.
A register tells you what sold on Thursday. It can't tell you whether the same twelve people have been coming every Thursday since September.
How many came back
Not how many people came in. How many of them had been in before.
Regulars, forming
How many students are on their second or third visit — the group you can still turn into regulars.
Which nights build habits
Not headcount. Repeat presence, night over night, across a semester.
Counts, never names. Venues see patterns. Students keep their own record.
Sway for venues