The missing layer
The internet remembers
everything except real life.
But none of them know you showed up to Gully's six times, became a regular, and brought your friends every Thursday night.
Sway remembers the places, people, and communities that shaped your real life.
For students
Three taps.
A whole semester remembered.
Tap in when you arrive
Scan a QR or tap NFC at the door. Ten seconds. Your presence is recorded.
Build your Sway Card
Every visit adds to your card — visits, streaks, regular status, and the places you belong.
See your real story
Recaps, circles, regular status, and a semester of real-life memory. All in one place.
The product
Your real life,
made visible.
Sway Card
Your real-world identity. Every place you belong. Every time you showed up.
Regular Status
Earned by showing up. Not bought. Not discounted. Real.
Recaps
Your month. Your semester. Your nights — remembered like they meant something.
Circles
See who you actually show up with. The friends who keep being there.
Venue Nodes
Gully's. The gym. Events. Every place that knows you showed up.
For venues
Sales tell you what happened.
Sway tells you who came back.
Sway gives student-dense venues repeat-behavior visibility without replacing Toast, Square, Resy, Eventbrite, or any existing workflow.
Emerging regulars
Identify students starting to come back consistently, before they become a habit.
Event return rate
See which events create repeat visits — not just which nights look busy.
Returning students tonight
Know in real time how many familiar faces are walking in.
Weak-night visibility
See which nights need programming, attention, or follow-up.
No POS replacement
Sway runs beside your venue — not inside Toast, Square, or any existing system.
No staff workflow change
Students check in themselves. Zero confrontation. Zero training required.
Spring 2026 pilot signal
Real numbers.
No incentives.
Endicott pilot — 9 weeks
Gully's — live pilot
Students participated without discounts, paid ads, or changes to staff workflow. This is not a theoretical product.
Fall 2026
Building the first campus participation graph.
Sway is expanding from Gully's into a denser Endicott ecosystem: venues, events, gyms, clubs, and student communities.
Single-node participation creates a receipt.
Multi-node participation creates identity.
Coming soon
Not every meaningful night happens at a venue.
Sway Sessions remember pregames, team nights, birthdays, dorm moments, and club events. Private sessions are not a ticketing product — they are another kind of node in your real-life participation graph.
Your real life is
already happening.
Let it count.
Join early access as a student, or pilot Sway at your venue this fall.
Early access
Launching Fall 2026.
Be first.
We're expanding from Endicott College to a second campus this fall. A limited number of venues and student communities will get early access.