For venues
Know who actually comes back.
Sales tell you what happened. Sway tells you who came back. Run beside your existing operations — no POS replacement, no payment changes, no staff workflow change.
The problem
POS shows transactions.
Not repeat presence.
What venues see
Repeat behavior.
Made visible.
Emerging regulars
Students who have returned 2–3 times and are forming a habit. You see them before they leave.
Event return rate
Which events bring the same people back. Not just headcount — repeat presence.
Returning students tonight
Real-time view of how many familiar faces are walking in right now.
Weak-night visibility
Which nights are not building regulars. Where attention and programming are needed.
Student density trends
Understand your campus-dense customer segment over weeks and semesters, not just shifts.
Return signal vs. one-timers
Know which students are regulars in formation and which ones never came back.
How it works
Add Sway.
Students do the rest.
Add a Sway check-in point
A QR code at the door. An NFC tap point. Takes minutes to set up. No hardware to purchase.
Students tap in when they arrive
Students open Sway and tap in. Self-directed. No staff involvement. No confrontation.
Your dashboard shows repeat behavior
See who came back, which events created regulars, and how your student base is growing over time.
No operational friction
Sway runs beside your venue. Not inside it.
No POS replacement
Sway is not Toast. It is not Square. It is not Resy. It does not touch your payment system.
No payment changes
Students do not pay through Sway. Your transactions stay exactly where they are.
No staff workflow change
Students check themselves in. Your staff does not need to learn anything new.
Live at Gully's
Real pilot.
Real students. Real return.
Pilot ran 9 weeks at Gully's with zero incentives, zero discounts, and zero changes to staff workflow. Students participated because they wanted their nights remembered — not because they were rewarded. These are pilot signals, not proven causal lift.