About Sway
The night gets planned in five group chats. Nobody decides.
One night we were planning to go out somewhere. Everyone was scattered — some on campus, some in town. I put it in the group chat. A few people reacted. A few sent a couple of words. Most said nothing. We never went out.
We could have missed a great night. I'll never know.
And looking back, the nights we did go out are blurry. I can't fully remember most of them.
For a while I just worked the group chat, trying to figure out where everyone actually was. Some people made plans without the rest. Others stayed in because they didn't know who else would be there. That's the real thing: what makes a venue, a party, a night is the people who actually show up. Just your friend group is fun and all. But the room is what makes it.
And the part nobody admits — it's hard making plans with your friends. It's hardest with the people closest to you.
I'm starting at Endicott because I went there. I was a student athlete and the graduate assistant at the Entrepreneurship Center, and I know the staff, the coaches, the president. I watched a campus that wanted to be social end up opening Yik Yak to find out “what's the vibe tonight.”
Sway isn't another doom-scroll, another performative posting app, another brainrot app. Open it, find your people, then put your phone away and actually be there.
I'm not building something you use once. I'm building something you use for four years, and after.
— Keveen Delgado, founder · Endicott College, M.S. ’26
What Sway is
What Sway actually is.
You open Sway and see which friends are out and where. Tap where you're going and your group sees it. That's the whole thing.
Say you're going. Tap “I'm here” when you arrive. Two seconds, then phone away.
No anonymous accounts. You always know exactly who you're meeting, and only the friends you pick can see where you're going.
Bars near campus see the same people every week and can't count them. Sway tells them how many came back. Counts, never names.
Where we are
One school, live now.
Sway is live at Endicott this fall. One campus, the places around it, and the people who actually go. If it works here it works anywhere.